MULTI-BRAND, MULTI-SITE ORDERING

One platform supporting three distinct restaurant brands.

A resilient digital ecosystem for Mambos Express, Vespa Steakhouse and Bun Bun Restaurant, with branded websites, mobile apps and flexible service models.

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Restaurant guests using mobile ordering at their table

KEY OUTCOME15%of group revenue driven by digital ordering

THE CHALLENGE

A digital experience built around the operation.

Replace an unreliable legacy setup with a platform that could support several brands, locations, menus and ordering occasions at busy trading periods.

THE SOLUTION

Connected technology. Clearly branded.

food2go delivered three branded websites, three mobile apps, flexible catalogue control, multiple order types and connected customer marketing and reporting.

Three branded ordering journeysCollection, delivery and table orderingShared and independent menusCustomer marketing and reporting

COMMERCIAL OUTCOME

Mambos gained a stable direct-ordering channel with enough central control and local flexibility to support three brands and multiple service formats.

View the original food2go case study

One platform supporting three distinct restaurant brands.

A digital experience built around the operation.

Connected technology. Clearly branded.

Mambos gained a stable direct-ordering channel with enough central control and local flexibility to support three brands and multiple service formats.

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