4 Essential Features For Your Food Delivery App

Ordering food to enjoy at home is a cheaper and more convenient option than visiting a restaurant. Customers can take a break from cooking and enjoy delicious food without having to leave their homes.

However, hungry customers don’t want to spend time phoning venues and waiting for someone to answer the phone and take their order. Instead, they prefer to place their order themselves via an app, and then sit back and wait for dinner to be delivered to their door.

A professional, branded app that’s intuitive to use is a great way for businesses to get ahead of their competitors. If you’re thinking of investing in an app, it can be hard to know what features are essential, and which are unnecessary extras.

That’s why we’ve pulled together a list of 4 essential features that will ensure your app adds value for both your customers and your business.

1. Online Menu and Ordering System

An online menu and ordering system allows customers to view your menu and place their order in just a few taps. This lets them keep track of how much they’ve spent and provides reassurance that their order has been recorded correctly.

Including dietary information alongside your menu items will help customers with food allergies or intolerances see what’s safe for them to eat and takes this responsibility away from staff members. Your online menu can also be updated so that customers can quickly see if items are out of stock, preventing disappointment further down the line.

Food2go provides a branded app that makes it easy for you to keep your menu, prices, and promotions up to date. Customers can browse your menu and place an order without worrying about mistakes being made due to human error or if what they’ve ordered is suitable for their dietary requirements.

2. Secure Payment Processing

Quick and easy payment is essential for any food ordering and delivery app. Customers want to get their order submitted as soon as possible and know that their payment details will be kept secure.

Customers may not have cash available to pay on delivery, and those collecting will want to get their food home as soon as possible rather than having to queue up to pay. Taking payment for orders upfront also means that money is received before the order is processed, providing additional peace of mind for your business.

Fully integrated with Apple and Google Pay, food2go makes it simple for customers to pay using your app. Customers can also store their payment details in a secure digital wallet, enabling them to order and pay for food even when they don’t have their card on them.

3. Loyalty/Rewards Scheme

Loyalty schemes and reward programmes are a great way to retain existing customers and attract new ones. They provide a great opportunity to strengthen your relationship with your customer base and make people feel like ordering from you is great value for money.

Food2go makes it easy to create and manage exciting loyalty schemes that will set your business apart from the competition. Options include digital stamp cards, points schemes, and geofencing.

4. Push Notifications

Stay connected with your customers using push notifications. These encourage users to place an order by informing them of specific offers or promotions and can be scheduled to run at popular times, such as Friday evenings and weekends.

Food2go offers the ability to send tailored push notifications that appeal to your target audience and keep your business at the front of their minds.

Get an app that does all of this and more…

As more companies embrace online ordering and the use of apps, those who don’t will quickly be left behind. At food2go, we offer an app with all the above features and more, plus a responsive website and branding that’s tailored to your business.

Increase sales and set yourself apart from the competition by booking your food2go demo today. Our apps are compatible with both android and IOS and have helped to grow many businesses just like yours.